Chapter 3 Response

I think that the best way to go about bringing change into an audience, is to go about 60/40 with feelings and logic. I believe if you only use logic, it is hard to get people to change the root of their feelings and beliefs, but if you only use feelings, people may think you're being irrational or not thinking deeply enough. To truly change minds, I think that you need to speak with a friendly and welcoming tone to not immediately shut people off, speak with a few facts, and then explain why you FEEL that the change is necessary.